Have you noticed a small change on our packaging recently? Well, you may have spotted a new logo that’s appeared, which is called a ‘Geographic Indicator’.
What is this? Well, it is a new scheme that has been launched in 2021, giving our consumer’s confidence that when they see the Geographic Indicator logo on our Cornish clotted cream, you can be sure that the product inside has been made from our distinctively rich and creamy local milk (a product of Cornwall’s sea breezes, and subtropical climate) and with the traditional cooking method we’ve been using here in Cornwall for generations.
The GI scheme was launched following the United Kingdom leaving the European Union in January. The new black and white logos will replace the previous Protected Designation of Origin (PDO) for all UK food and drink products. The new logo represents the geographical connection of the region in which the product is made and ensures these are made using traditional methods.